23rd Apr2023

Ain’t Too Proud (Theatre)

by timbaros

AINT TOO PROUD, BOOK BY DOMINIQUE MORISSEAU, MUSIC AND LYRICS FROM THE LEGENDARY MOTOWN CATALOG, BASED ON THE BOOK ENTITLED THE TEMPTATIONS BY OTIS WILLIAMS WITH PATRICIA ROMANOWSKI, MUSIC BY ARRANGEMENT WITH SONY/ATV MUSIC PUBLISHING,DIRECTED BY DES MCANUFF, CHOREOGRAPHED BY SERGIO TRUJILLO, SCENIC DESIGN ROBERT BRILL, COSTUME DESIGN PAUL TAZEWELL, LIGHTING DESIGN HOWELL BINKLEY, SOUND DESIGN STEVE CANYON KENNEDY, PRODUCTION DESIGN PETER NIGRINI, PRINCE EDWARD THEATRE, 2023, Credit Johan Persson/

The story of one of the biggest selling groups of all time is now a West End show billed as ‘Ain’t Too Proud’

It’s the story of The Temptations, the group behind very memorable songs such as ‘My Girl,’ ‘Pappa was a rolling stone,’ ‘The way you do the things you do,’ and of course ‘Ain’t too proud to beg.’
The show is seen through the eyes of founding member Otis Williams, now 80 years old, and brilliantly played by Sifiso Mazibuko. ‘Ain’t Too Proud’ tells of the ups and downs of the group. From their beginnings in Detroit in 1962, where five young men with soulful voices came together, through to being signed by Motown right after David Ruffin joined the group (a brilliant Tosh Wanogho-Maud) where they were guided by legend Smokey Robinson and managed by Shelly Berger (Dylan Turner). From then their rise to fame continued, through thick and thin. They then became one of the first African American artists to crossover into the mainstream. They were even bigger then The Supremes (told in the mega hit show ‘Dreamgirls’).
But eventually the path to fame would be a rocky one. Ruffin never adhered to the groups rules, was kicked out and would eventually die of a drug overdose at 50. Original member Melvin Franklin would also die at a young age – 52. And Williams was also no stranger to tragedy, his only son would die at the young age of 23.
But ‘Ain’t Too Proud to Beg’ isn’t all about tragedy. It’s a musical with beautiful music, with sings that are not sung to the very end that make you begging for more, and when you get more it’s just not enough. The men who play all the Temptations in this show are perfectly cast, and all with incredible voices (with a lot of sweating involved). Excellent Choreography by Sergio Trujillo and superb direction by Des McAnuff makes this show a winner. ‘Ain’t Too Proud’ is the best thing to happen to the West End in years, and expect it to snatch lots of prizes at next years Olivier Awards.
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